Session Overview

This session focused on showcasing the full power of Dubb AI (ai.dubb.com) to a mix of returning and new attendees. Hosts Rob Botts, Ruben Dua, and Darius Santos led the session, covering the AI paradox of building vs. doing, a live onboarding walkthrough for a returning VIP attendee, new property/real estate skill demos, email verification deep dives, reverse email lookup and data enrichment, CRM list cleaning workflows, and one-on-one Q&A support. The session ran approximately 1 hour and 42 minutes.

Attendees

• Rob Botts (Host)
• Ruben Dua (Host)
• Darius Santos (Host)
• Sandy Martinez (returning VIP — Framework Coach / Women's Empowerment)
• Richard Butler (returning — Australia-based)
• Melinda Walencewicz (returning — Real Estate)
• Greg (Garden Realty — Wise Agent CRM / MailChimp / Zoho Mail)
• Cameron Black (returning)
• Caroline (CRM API issue)
• Rich, Stephanie, Don, and additional attendees

Key Topics Covered

1. The AI Paradox — Building vs. Doing

• Ruben opened with a powerful reframe for Sandy (and all attendees) who felt overwhelmed by AI speed: human beings naturally want to build, and AI has made everyone into an "AI builder" — but that's not always productive
• The real trap: spending hours prompting AI to create tools, iterate, and fix — spending credits without generating revenue or closing deals
• The Dubb AI philosophy: use AI to do the doing — not just advise or strategize, but actually execute. Send emails, update CRMs, generate and verify leads, run scheduled tasks
• Key reframe: the goal is more money, saved time, more deals closed, stronger relationships, and more time for what matters
• Sandy's story resonated: she had just come off a call where someone's AI sprint left her feeling 10 years behind. Ruben and Darius reframed this as a mindset shift — focus on what you do best and let Dubb AI handle execution